Review: "Turtle Power!" By Consumer Guide

When I first got into Teenage Mutant Ninja Turtles, I wanted to learn everything there was to know about them.  The best book was the Teenage Mutant Ninja Turtles Treasury.   Though there was another TMNT book that I used to help learn about the TMNT stuff out there.  This book is “Turtle Power!: The Teenage Mutant Ninja Turtles - The Unauthorized History” by the editors of Consumer Guide®.   On the cover it says, “Teenage Mutant Ninja Turtles® is a registered trademark of Mirage Studios U.S.A. Characters created by Kevin Eastman and Peter Laird. This publication was not created or licensed by Mirage Studios U.S.A., New Line Cinema Corporation, or Northshore Investment Limited, or by Kevin Eastman and Peter Laird.”

I found this Teenage Mutant Ninja Turtle book as a kid and my original copy of it so worn out with no cover, and the pages are bent and torn.  Though it was nowhere near as good as the Teenage Mutant Ninja Turtles Treasury, it still had images in it that I could only find in there.  The book starts off with the story of the Turtles, then pages 8 through 29 are character profiles.  It’s interesting because they cover more than just the toys and cartoon characters.  You can even find some characters from the first Turtle Movie listed in that list.  Most of the character profiles have an image of their action figure and each of the Turtles have a two page spread.

Next, the book goes into the History of the TMNT, and how it all began.  They talk about Eastman and Laird, though they leave out the story of Palladium Books and how they helped Mark Freedman find out about Eastman and Laird, they just go straight to Mark Freedman.  It’s fun to read some of this stuff again as I get a laugh from mistakes or things that got changed in the future.  As they speak of the upcoming “Teenage Mutant Ninja Turtle” live tour, they mention how Raphael plays the sax.  The song “Walk Straight” is called “No Need to Mutate”. Just some fun little changes or off facts that they have in this book.  What is interesting is they give both sides of the Violence talk in this history, where people were angry that the Turtles fight, but the book then defends the fighting and mentions all the good the Turtles are doing for the world in fighting people who sell drugs, raising money to save real Turtles, and giving awareness towards the environment.  Its nice to see a book picking up on some of the good messages that were found in TMNT.

Now the book covers the movie, talking about the costumes, how many actors it took to play each Turtle, and just what the actors had to go through.  It’s a  nice write up about the film, giving a bit of history around the behind the scenes of the movie.  They go on to say why they feel that people like the movies, from children, teenagers and even brought up the adults that find themselves enjoying.

The following section is about the VHS and Vinyl releases for the Teenage Mutant Ninja Turtles, as they talk about the videotapes of the original cartoons and the record for the first TMNT Movie.  They share a little bit of information about the VHS tapes that were out at the time for the original cartoon, giving us titles, pictures and a short write up.  It’s something collectors of the old VHS tapes may enjoy seeing.  The Vinyl has it’s own section in this area, in blue.  Where they talk a little bit about it and then list the songs that were released and who performed them.

Now they go into how the Turtles are everywhere.  Discussing the different things that have come out for the Teenage Mutant Ninja Turtles from toys, clothes, and wrapping paper.  As a kid, one of the things I liked about this section was that the images of a kid they have with the products is girls.  Growing up I was always told that Ninja Turtles were a boy thing, though now this book showed me young girls wearing TMNT clothes, with TMNT roller skates!  It was something that was not often done, so it’s one of the reasons this book stood out to me when I was a kid.

As they are trying to cover all areas of Teenage Mutant Ninja Turtles, it is important to have the video games mentioned.  Here they have a full write up about the original Nintendo Turtles game with photos going through the early parts of the game.  As a kid, this was one of my favorite video games of all time. I loved that it wasn’t an easy walk through as this was a real challenge.    It took awhile to figure out each stage of the game.  The underwater stage remains one of my favorites.  The book does not do a full walk through, as it stops at stage 3.  But it’s still cool to read their hints and see what they caught photos of.

While most of the beginning of the book held me, the ending pages were not nearly as interesting for me.  While they go into “Turtle Speak”, so people can learn what the Turtles mean when they say something.  I’m going to share one of these since this is “Cowabunga Corner”, let’s see what the book has to say about Cowabunga.

“Cowabunga: This is the Turtles’ battle cry.  It can be an expression of excitement, or it can be used as encouragement in a fight. “Cowabunga” originally came from the old Howdy Doody TV show. The Word has come to be associated most closely with Mike. When he swings into action his call is “Cowabunga” When the sewers are flooded, and the Turtles must swim for their lives, Mike yells, “Cowabunga” to give them Heart.”

The end of the book is more the interactive area of the book.  They go into a Turtle maze on the following page.  But the next page is “Know your Turtles”.   This area has some mistakes, such as “In 1991, the Shredder will team up with an evil turtle called Flash.”  Never happened, though there’s Slash.  Either a typo or they didn’t know what they were talking about there.   Most of their facts are right.  So it’s interesting to just read their little fact bubbles that are shaped like badly cut slices of pizza.  The very last page is a very very easy Ninja Turtle trivia page.

I do recommend this book if you can find it online.   It came out in 1990 and is filled with a lot of fun stuff.  I barely touched the 64 pages you can find in this book.  I know I was thrilled to find another copy of this to keep in better shape than my original.  This book is a great example of the Turtles starting to kick off the “Turtlesmania” that was around in the early 1990’s.

Do you have this book?  What are your thoughts on it?  Do you have any questions or comments?  Please feel free to share in the comment section below.  All email addresses are kept private.

Entertainment Earth



I have this book and remember enjoying it as a child.
If you or someone you know would like to have it I'll gladly mail it.
I would just like to get the cost of shipping.
I'm going through old stuff in my parents garage.
Keeping some, trashing some and donating alot.